Radio: Radio makes the move online
Maybe it’s one of the passive consumption mediums that makes the perfect backdrop to web browsing – perhaps radio is the journalism soundtrack to the web.
Still, why more radio stations arent taking their skills webward and trying multimedia is one of those things I’ve pondered for a while. And as if my pondering was converted in to a internet request, Lost remote picks up on a NYTimes article about the rise of radio station video. The NYT say’s
Across the country, radio stations are putting up video fare on their Web sites, ranging from a simple camera in the broadcast booth to exclusive coverage of events like the Super Bowl to music videos, news clips and Web-only musical performances.
Lost remotes take?
While radio sites will not drive online audiences as large as most full-featured TV sites, their sales efforts are beginning to go after the same online video dollars.
It’s clear that we arent in news coverage land here, and webcasting/simulcasting radio shows is nothing new but maybe this will prompt a few of the talks/news stations to take a look at the web.
Shake of the dust and join us in this century.